Heartbreaking Bravery

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Tag: hard

July 21, 2016

Gurr – Moby Dick (Music Video)

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Miss June, The Dirty Nil, Gothic Tropic, Chris Farren, Kids of the Apocalypse, The Girdles, His Clancyness, Drugdealer, ScHoolBoy Q, Avers, Japancakes, and Young Moon all had excellent music videos emerge over the past three days. Joining their ranks was Gurr’s light, expressive clip for their latest single, “Moby Dick”.

The premise for “Moby Dick” is exceedingly simple but ties into the band’s identity extraordinarily well. Both band members mime the words to the song while dancing around in  alternating one-shots, everything taking place in front of a faded turquoise backdrop. Neither member’s able to suppress a genuine smile as the Andrea Weiczorek-directed clip progresses, giving the whole affair a contagious, carefree joy. It’s a light clip but it’s perfectly executed and was clearly born out of love, a dynamic that’s become increasingly rare for the format.

While it may feel a little familiar it’s also a breath of fresh air, something to combat the overly serious nature of the types of narratives that have been dominating all corners of the media in recent times. That’s an important status to occupy and Gurr deliver on that level tremendously and heighten the anticipation for their upcoming record, In My Head, in the process. Consider it a small victory for everyone.

Watch “Moby Dick” below and keep an eye on this site for more updates on the band’s forthcoming record(s).

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April 18, 2014

New Swears – Midnight Lovers (Music Video)

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Junkfood Forever, Bedtime Whatever is the title of the upcoming New Swears record and “Midnight Lovers” is the first glimpse at what promises to be a raucous debauchery-fueled stomper of a record. The Ottawa quartet’s been making some waves for a while now but if the absolutely insane music video for “Midnight Lovers” is any indication, they’re about set to explode. It’d almost be a disservice to the video’s mania to attempt to confine it to something as trite as what really amounts to just a small blurb but to hell with it, let’s do it anyway.

“Midnight Lovers” as a music video is as frenetic as the song itself, suggesting both a defiant energy and a fuck-everything approach reminiscent of (really) early Black Lips. This includes, but is not limited to, rampant drug use, heavy drinking, nudity, a penchant for Jackass-style action, and the kind of fearlessness that comes with being totally willing to commit to just about anything. Balloons, guitars repurposed as snowboards, silly string, and girls in Senators shirts are all involved. There are times when it’s hard to remember this is a music video and not a collection of turn-of-the-century Thrasher clips (right down to the fisheye lens). Most importantly, it genuinely seems like the band’s having fun which is something the music video format could always use more of.

Watch “Midnight Lovers” below and then watch it again tomorrow. Junkfood Forever, Bedtime Whatever will be available on Bachelor Records at a to-be-determined mid-summer date.

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