Throughout the past six or seven days, great music videos by the likes of Pale Grey, Meat Wave, Tim Kasher, Mark Lanegan, Fuzzystar, Special Teams, Gurr, Chick Quest, EMA, Street Eaters, SOFTSPOT, No Vacation, Mayflower Madame, Airpark, Real Numbers, Hoan, Exit Kid, Murlo, M.I. Blue, Kurt Swinghammer, The Broken Hearts, Skye Steele, and Morning Teleportation have found their way into the world. All of them made several very good impressions but none of them seemed to go quite as deep as the considerable indent Waxahatchee‘s “Silver” left in its wake.
Katie Crutchfield’s projects were always going to be a staple of this site for however long either wound up being around. Ever since becoming accustomed to the songwriter’s work during P.S. Eliot‘s tenure. Fortunately, Crutchfield’s kept busy under the Waxahatchee moniker, releasing one sterling record after another and Out in the Storm looks ready to carry that unimpeachable run. “Silver” the first song to be released from the record also came equipped with an appropriately DIY-leaning video.
Throughout the clip, Crutchfield’s shown in a variety of ways, from running through the song with the band, to lip-syncing along to “Silver” while bathed in confrontational strobe lights, to black-and-white footage of the artist simply walking around. All of it forms a coherent whole that seems to enliven the song driving the whole affair. Clever editing, an easygoing charm, and a sense of place all congeal into something striking. When all’s said and done and the storm has abated, Crutchfield remains calm, standing proudly as one of this generation’s essential artists.
Watch “Silver” below and pre-order Out in the Storm from Merge here.