What a day. There was no obvious choice for a feature until LVL UP’s “Big Snow” premiered over at Impose. On the surface, that’s a bland statement- but looking at the company that “Big Snow” joined today, it’s one hell of a testament to LVL UP. In the single song department there were some legitimately great songs: Run The Jewels’ pulverizing new (Zach De La Rocha-featuring) scorcher “Close Your Eyes (And Count To Fuck)“, Dollface’s impossibly breezy indie pop gem “Churchyard“, Daddy Issues’ distortion-laden post-punk dirge “Ugly When I Cry“, and a bracing new Crow Bait song- “Separate Stations“- that incorporates members of Iron Chic. There was also Dasher’s foreboding noise-punk minimalism piece, “Teeth“, as well as Vetter Kids’ “I’m Just Your Newest Bluest” which is a perfect representation of the band’s modernist take on classic 90’s emo and noise-punk. “A Million Random Digits” proved that …And You Will Know Us By The Trail Of Dead are far from being done while Wedding Dress’ “Somewhere Darker” makes it clear that Wedding Dress are anxious to make their introduction to the world.
Cellphone also posited themselves as a band ready to make a notable entrance with an enticing and mysterious trailer to promote their upcoming Excellent Condition. Denmark’s Mimas returned to the fold in a big way with the characteristically impressive live-edit clip for “Kissinger’s Jaw” (fans of Exploding in Sound who aren’t well-versed in Big Scary Monsters would do well to take note of this one) and Tangerine released a delightful video for another indie-pop keeper, “You’ll Always Be Lonely”. Ex Hex got in on the action as well, releasing a knockout video for Rips highlight (one of many) “Waterfall“. For full streams there were stunners from The Grayces, Thurston Moore, and a mildly insane (and wildly heavy) split between Big Neck Police and Dog.
Everything hyperlinked in the two paragraphs above stands as both a great way to share music worth listening to and acts as a very long-winded way of saying that featuring “Big Snow” wasn’t a foregone conclusion- at least not until the riff kicked in at the :26 mark. It’s the third song to be streamed from a just-released split between LVL UP, Krill, Ovlov, and Radiator Hospital. “Big Snow” is a song that’s actually been featured on this site before in an admittedly roundabout way- it was the feature piece in the band’s Serious Business session that was featured on Watch This. Even with Hoodwink’d being one of this site’s top contenders (if not top contender) for Album of the Year honors, “Big Snow” manages to stand out as one of the best songs to spring out of the band’s discography.
Having just seen LVL UP take the roof off of Chicago’s Beat Kitchen (pictured above, more to come on that later), it’s allowed the cementing of some previously-held opinions in regards to how the band functions. First and foremost; this is a truly collaborative effort with everything working as a complement to its surrounding elements at an obscenely high level. Second, this music works best as a victory lap for the disenfranchised; it’s both a rousing call to action and a well-meaning embrace for the people who were told they’d never live up to their potential or lived on the fringes of culture. LVL UP’s never been one to shy away from the unconventional (or the irreverent) and that’s a trait that takes bravery to embody. “Big Snow” hints at all of these elements and includes a rare treat; every one of the band’s vocalists (Dave Benton, Nick Corbo, and Mike Caridi, respectively) joins in for one last rousing harmony run before that surging, blissed-out guitar riff rallies the song to its fade-out finish. If Hoodwink’d wasn’t already proof, “Big Snow” certainly cements what’s become an unavoidable fact: LVL UP are one of today’s best bands and they deserve all the accolades that are bound to fall their way.
Listen to “Big Snow” below and pre-order the split it’s on from Double Double Whammy here.