Reigning Sound – Falling Rain (Stream)
by Steven Spoerl
Over the span of their existence and an extraordinary discography, Reigning Sound have carved out a place in the contemporary musical landscape that seems fated to wind up as One of America’s Great Forgotten Rock Bands only to be rediscovered years down the road by crate-diggers who will have no idea what they’re in for. Of course, the band does have a strong foothold in certain circles and anyone that owns even one of their records (Time Bomb High School and Home for Orphans are both outright classics) knows that they’re a genuinely great band. Those fortunate enough to find themselves involved in those circles will undoubtedly do their best to pass down this music to the next generation. However, there are times when being overlooked for so long can be tiresome or grate the wrong way in the grand scheme of things, especially from a label standpoint, so a round of applause to Merge for putting their faith in this band and signing them ahead of the July 15 release of Shattered.
Both the band and the label have offered up the first taste of Shattered with “Falling Rain”, a song that exists squarely in the band’s sweet spot. There’s a sense of familiarity, a warm analog crackle, and Greg Cartwright’s masterful songwriting and inviting persona driving “Falling Rain”. It’s another entry in the band’s catalog that feels like it could have been a lost hit from virtually anywhere in the span of the last 40 years or so. That particular brand of timelessness is always an impressive thing to be able to boast and it’s where Reigning Sound have made their home over the course of their career. Cartwright’s already proven himself to be one of this generation’s best songwriters and “Falling Rain” is only further proof of his enviable command over both composition and personality. Hopefully Merge’s support carries this band from a best-kept secret to a household name. There are few bands that deserve that transition as much as Reigning Sound does.
Listen to “Falling Rain” below and discover (or rediscover) one of America’s best bands.